Day: February 15, 2021

  • Why Media Audits Are a Good Thing

    Issues and answers with media audience pioneer Stephen White, founder of EMM, London, why audit is important for risk management and responsibility Stephen White, who more than a decade ago founded his auditing firm, EmM (Effective Media Management), to evaluate, compare and monitor advertisers’ media investments, believes that as media becomes more complex, “agencies should…

  • The Twin Rivers Media Festival is Not Your Typical Film Festival

    The Twin Rivers Media Festival takes place annually on the first weekend of May in Asheville, North Carolina. All profits of the festival after (advertising) expenses will go to filmmakers and media artists. Next year will be the 15th season of the Twin Rivers Media Festival. Festival judges begin screening films in March and April…

  • Egypt’s Independent Media

    Egypt’s independent media became a battleground in the months before November’s legislative elections. He was already in the spotlight after the broadcast of the controversial television series Al-Gamaa, which talked about the origins of the Muslim Brotherhood. The vigorous and rapid shutdown of some of the Government’s most ardent critics, as well as the arrests…